what we do
Messaging + Positioning
Omnichannel Marketing Strategy
Business Plan Development
Instagram and TikTok Management
Event / Activation Design
Photo / Video Shoot
We want to be a part of that world.
A world where consumers care about the founder's favorite color. A world where loyal clients' wants and needs aren't simply seen but validated. We take pride in our way of marketing that isn't copy and paste but it's real, vulnerable, and creates lasting results for everyone involved.
As expert marketers ourselves, we've seen worlds where the branding is pretty but product doesn't sell. The social media grid is trendy but doesn't convert. The packaging is out of this world but stores won't pick up the line. Pretty isn't the qualifier anymore. People crave to be known, seen, understood and we lean on those in our marketing to achieve an actual ROI for you to shift your business.
We've been studying the consumer landscape for years and it's just irrefutable how much people crave a 1:1 connection with brands they financially support. Do they share our values? Do I have a parasocial relationship with the business? Do I feel like they "get" me? These are innate and sometime subconcious questions we aim to answer in our marketing moves so we aren't simply selling product. We're creating loyalty, fans, and memories with consumers.
and it all comes down to relationships.
The boring part is that I spent 10 years in high-level marketing and sales discussions in the corporate NYC fashion world with brands such as Prada, Gucci Group, Rebecca Minkoff, Sam Edelman, Hunter Boots, and more. This strong foundation allows me to deeply understand and develop high-level, nuanced, and strategic power plays in the marketing and sales space for innovative products. But like, snooze alert, you know? The better part is that I've seen what actually works. With our finger on the pulse, we focus on new brands that innovate, lead with heart, and focus on community to push the product space into a more humanity driven direction.
Shoot us a message if you need to get in touch.
Got it! We'll be in touch with future opportunities.